INTENSE Graphic Designer
Posted by Intense on 02/28/2023
Job Basics
Industry Sector: Bike
Job Categories: Design - Graphic
Company Type: HardGoods/Equipment
State: CA
City: Temecula
Country: United States
Required Experience: 3 - 5 years
Job Type: Full Time
Salary:
Required to Relocate:
Required to Travel:
Employee May Telecommute: No
Job Seeker Must Live Within:
Job Description & Requirements
As the Graphic Designer for INTENSE LLC, you will help protect the company’s brand across all creative projects. This role takes responsibility for the visual identity of our brand across global markets and multiple sales channels. This position is an in-house position and reports directly to the marketing lead at INTENSE LLC.
Responsibilities:
· Oversees all graphic design including, online advertisements, logos, video, soft goods, bicycle artwork, trade show booths, INTENSE-branded merchandise, marketing collateral, POP, sales materials, digital banner ads, packaging and promotional signage and print management of all assets.
· Develop attractive and compelling graphic solutions for targeted marketing materials in various mediums.
· Creates website banners, programming, graphics, new feature integration and assists in E-Newsletters. Ensures website represents the vision and brand attributes of the company. Communicates updates and best web practices to internal and global teams.
· Works with social media team to layout campaign strategy and produce digital content for all social media posts/advertising.
· Ensures bicycle and related products have correct color and graphics before final production.
· Creates all marketing advertising campaigns, establishes ad schedule with management, submits final artwork to media.
· Responsible for all media, digital and marketing communications and informing Global Team of schedule and campaigns.
· Protects the brand through continuously updating the Brand Guide and communicating any changes to identity to the global teams. Conducts yearly INTENSE brand analysis and brand competition review. Represents as a brand ambassador at events attended. Monitors for correct branding across all channels (“brand police”).
· Work with marketing team to develop and implement consumer retention programs.
· Work with marketing team to conceptualize and bring to life all marketing campaigns/product launches. Maintain 16-month rolling marketing plan.
· Introduce all new employees, racers, and dealers to the Brand using the Brand Guide.
· Maintain technical knowledge of best practices related to color, typography, illustration, photography, animation and various print and layout techniques. Stay up-to-date with industry trends and design software.
Skills/Abilities:
· Team player – ability to work and communicate effectively with all levels, from senior management to co-workers.
· Ability to communicate and collaborate globally and cross-culturally.
· Proficiency with Adobe Suite.
· Ability to balance multiple projects in a fast-paced environment.
· Outstanding creative eye, organizational skills, and detail-oriented nature.
· Experience working in a deadline-driven environment.
Education and Experience:
· 3+ year of graphic design experience.
· BA in Graphic Design or equivalent work experience.
· Bicycle industry experience is preferred.
· Portfolio of completed design projects.
Physical Requirements:
· Prolonged periods sitting at a desk and working on a computer.
· Must be able to lift to 15 pounds at a time.
