Marketing/Brand Manager
Posted by eVent Fabrics on 02/19/2024
Job Basics
Industry Sector: Bike, Lifestyle, Outdoor, Snow
Job Categories: Marketing & Digital Marketing
Company Type: Apparel/SoftGoods
State: KS
City: Kansas City
Country: United States
Required Experience: 5 - 7 years
Business Phone: 833-204-2060
Job Type: Full Time
Salary: $75,000
Required to Relocate: No
Required to Travel: Yes
Employee May Telecommute: Yes
Job Seeker Must Live Within: Telecommute
Job Description & Requirements
eVent® fabrics—a privately held, global performance fabrics business focused on supplying high performance waterproof breathable fabrics to top apparel and footwear brands and companies—is expanding its marketing organization to handle growing global interest in the eVent® brand with the addition of a Brand Manager. The Brand Manager will contribute to business growth supporting all aspects of brand development, marketing activities, promotion, and customer sell-in and sell-through.
Roles & Responsibilities:
· Collaborate with Senior Management to create and implement B2B2C marketing strategies and initiatives that drive business growth.
· Take the leading role in creating and executing the global brand direction and then ensure consistent global brand image and messaging.
· Be responsible for the website including the third-party web design team.
· Own the strategic relationships with third party contracts and PR agencies that support marketing initiatives.
· Play and active roll in new product introductions from a marketing perspective.
· Manage the marketing budget.
· Have a team mentality to support fellow marketing teammates to execute projects on time and within scope.
· Build and manage a team of brand ambassadors who are responsible for brand advocacy, engagement and delivering content that can be leveraged across our digital channels.
· Travel Expectations: Not to exceed 40 nights per year away from home. Domestic and International.
Skills & Expertise:
· Bachelor’s degree in marketing, business, communications / journalism, or a related field of study
· 4-7 years of marketing experience.
· Competencies in digital marketing platforms and analytics to drive strategic decisions.
· Experience managing and executing marketing projects.
· Ability to work in a creative, face-paced and globally-focused environment.
· Self-starter who is entrepreneurial and agile.
· Be a data-driven decision maker.
· Team player with a service-mindset, interest in developing a versatile skill set, and willingness to assist with projects that might fall outside defined roles and responsibilities.
· Excellent time management skills and the ability to juggle multiple projects at once, prioritize, and work efficiently under pressure without overlooking the details.
· High technical aptitude with the ability to convey complex information in a way that’s relevant and easy to understand.
About eVent Fabrics
eVent Fabrics is a provider of high performance air permeable and waterproof fabrics. We sell our technical solutions for apparel, footwear and accessories to consumer brands and military organizations globally. The business has a footprint in North America, Europe and Asia. We are actively expanding our organization in all markets.
